Mahindra Navistar inaugurates Bhujbal Auto in Pune
Date: 09 Sep 2011
After announcing start of sales of the new M&HCV range consisting of MN25, MN31, MN 40 & MN 25 Tipper and winning the Commercial Vehicle of the year award at the Apollo CV Commercial Vehicle Awards 2011, Mahindra Navistar Automotives Ltd. has inaugurated its new, state-of-the-art dealership in Pune, M/s. Bhujbal Auto.
Speaking on the occasion, Nalin Mehta, Managing Director, Mahindra Navistar Automotives Ltd., noted, “We are now a full range Commercial Vehicle player. With our new M&HCVs MN 25, MN 31, MN 40 Tractor Trailer, MN 25 Tipper already plying on roads across India and the existing range of LCVs, we have kept the promise we made during Auto Expo 2010. Our superior product performance coupled with sound value proposition is already helping customers across India outperform, earn higher profits and get better ROI.”
Also speaking at the dealership inauguration, Vijay T. Bhujbal, Director, Bhujbal Auto, noted, “We are very excited and feel honoured to be a part of this new chapter in the trucking industry along with Mahindra Navistar. M/S Bhujbal Auto, has earned a name for itself through superior customer service in its various businesses, and our association with Mahindra Navistar will provide us with a great opportunity to replicate the same high standards by leveraging our deep understanding of the Pune market. Together, we will help our customers outperform.”
Inaugurating the state-of-the-art dealership earlier in the day, Mehta said, “This is a moment of great pride for us as we look at the changing skyline of the Indian trucking industry. We have already sold over 1500 trucks across the country within a short span of time, and gained tremendous confidence and appreciation from our customers. We are also getting a large number of bulk and repeat orders. We have created a world class manufacturing plant here in Chakan for trucks with an investment of Rs. 950 crore and are creating a modern distribution network in the country like the one here in Pune, to cater to growing customer needs. The dealership will also feature a well-equipped workshop and offer prompt spare parts availability, mobile service vans and highly trained staff to enable our customers to get a hassle free and delightful experience of owning our trucks”.
Mehta also mentioned “Pune is a very important market for the transportation industry - not only for Maharashtra but for entire Western India. We at Mahindra Navistar will go all out to cater to this market through a very strong dealer partner to create new standards in customer service. ”
The prices of the new M&HCV range in Pune are as follows:
• MN25- Rs. 16.59 lakh
• MN 31- Rs. 20.50 lakh
• MN 40 (210 T) – Rs. 17.91 lakh
• MN 40 (260 T) – Rs. 19.67 lakh
• MN 25 Tipper- Rs. 24.09 lakh
The company also flagged off the mobile service workshop, yet another first in the Indian trucking industry, with the objective of providing ‘anywhere, anytime’, on-road assistance to customers. Coupled with the multi-lingual, 24x7 call centre branded as ‘NOW’, which is manned by trained service experts, Mahindra Navistar is all set to unleash a new paradigm in customer service in Indian trucking. To add to this, nearly 430 Roadside Assistance centres are also in place to provide service.
Besides this, MNAL will also draw on the vast pool of M&M auto and tractor channel partners to use as an extended network for servicing customers’ needs. At this stage, 220 such Authorized Service Points are already in place. Within a short span of time Mahindra Navistar has created 751 service touch points across the country and the number is continuously growing.
The company aims to create a channel which will be passionate about surpassing customer expectations and willing to go that extra mile. The dealer network aims to set new benchmarks in delivering requisite services and spares to customers in the HCV segment in India.